How to Conduct a Social Media Audit

Learn how to audit your social media profiles and content for brand alignment, engagement, and other key performance metrics.

Optimize all your social profiles, including bios, profile names, profile pictures, and CTA buttons.

LinkedIn

Instagram

Track and analyze key performance metrics across social channels.

2. Comments

4. Post saves

3. Shares

5. Story views and replies

6. CTR

7. Website clicks and traffic

1. Likes

8. Number of leads generated

To explore more steps of performing a social media audit, read my full guide.

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